The number of people who buy fine art online is increasing every day, in spite of different problems such as variable onscreen image reproduction, determining true value, unverifiable artists and dealers. However, there are still a significant number of collectors that still enter the market. Whether you want to increase your art collection or you are a newbie in the fine art industry, learning a few purchasing tricks will help you reduce the pitfalls that come with buying fine art online.
Follow your heart
Only a small number of art collectors can predict future fluctuations in the value of fine artwork – it does not matter how experienced one is. Preferences do really change and what was numerously collected ten years ago, may be less valuable on the market today. Websites have a way of glorifying this or that, but at the end of the day, your preference and your intuition are more reliable. Like many famous art collectors, stand on your own as a collection and build it, and you will achieve optimum gratification.
Know what you’re buying
It is crucial to know the methods of reproduction that are used as well as understanding the medium that are applied. It is also vital to know whether the work of art is a mere reproduction or an original piece of art. Sometimes, paintings that appear original may be enhanced prints on the canvas. Parts of the canvas are typically painted with very thick paint to make it appear original.
If the artwork is a print, confirm whether it is a poster, Giclee or a limited edition lithograph. Also, inquire about its permanence. Additionally, find out whether archival materials were used or not. When investigating the sculpture, take a keen study on the medium, and if it is conducive to multiples such as bronze, then inquire on the number of casts.
Know who you are buying your art from
When you want to buy fine art online, it is very important to know who your dealer is, know who you are buying your artwork from. Find out whether the website is a listing of an artist’s representative, the listing of a dealer, or the artist himself. Galleries and dealers generally take consignments from current owners or living artists. More often, they purchase artwork directly from the owner or the artist.
On the other hand, artist and representatives, directories get a commission of the selling price. One good question to ask the agent is and how long he has been in the field. This is because longevity is simply a measure of one’s ability to honor commitments. However, the most preferable method is to buy fine art online, but from the artist himself, because this will help establish a great personal relationship with the artist. Unexpectedly, artists do really encourage this.
Research the artist
Whether you find art that interests you via auctions, ads or sites, it is important to learn more about the artist, you can read his biography or resume. Find out whether he has won any awards, his professional group and also whether his work has been shown locally or even beyond the borders.
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